Configure Delay Rules Between Messages
ReactIn gives you control over how much time to wait between each message step in your campaigns — so your outreach feels natural, not robotic. This helps you mimic human behavior and avoid triggering LinkedIn’s spam detection signals.
🔁 Where delays apply
In a multi-step campaign (Invite + DM), you can set delays:
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⏳ After the connection request is accepted → before sending the first message
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⏱ Between each message step → for follow-ups
Each delay is defined in number of days and applies individually per lead.
📌 ReactIn calculates the delay for each lead based on when they accept the invite or receive the previous message — not based on campaign start date.
🎯 Best practices
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Leave at least 1 day between the invite and first message
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Allow 2–3 days between follow-ups to avoid feeling pushy
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Avoid “same day” sequences unless the context is urgent (e.g. event follow-up)
🧠 The delay system makes your outreach feel staggered and intentional — even when sent at scale.
💡 Pro tip: Use a longer delay before your last follow-up — it often reactivates leads who didn’t reply to your first message but are still considering.
Ready to move on?
👉 Next Step: Pause, Resume & Manage Campaigns →