Should You Add a Note to LinkedIn Connection Requests? (2025 Data + Best Practices)

LinkedIn Connection Requests: With or Without a Note?

Nov 4, 2025

LinkedIn Connection Requests: With or Without a Note?

Featured Snippet

Most LinkedIn users in 2025 accept connection requests without notes more often than those with notes. ReactIn data shows 55–68% acceptance for blank invites versus 28–45% for messages with notes. Making note-free requests is the safer, higher-performing option for outreach.

⚡ TL;DR

  • In 2025, LinkedIn connection requests without notes perform better, average 55–68% acceptance, vs. 28–45% with notes.

  • Use notes only when there’s real context (shared event, mutual group, prior interaction).

  • Keep them under 200 characters, friendly, and zero-pitch.

  • ReactIn defaults to no-note invites for maximum reach and safety, but you can A/B test both styles.

Best practice: Start with no-note requests, track your acceptance rate for a week, then test personalized notes for contextual leads.

The Great Debate: To Note or Not to Note

Adding a note feels polite; you show intent and context. But here’s the catch: most notes sound like sales pitches.

Example:
“Hey John, I came across your profile and thought it’d be great to connect. By the way, we help companies like yours…”

Result → low acceptance, spam vibes.

That’s why modern users, especially in B2B, often prefer blank invitations that feel organic and non-transactional. Read this LinkedIn post about it.

What the Data Shows (Internal Study 2024–2025)

ReactIn analyzed more than ~80,000 connection requests sent through campaigns using different automation tools.

Without Note → 55–68% average acceptance
With Note → 28–45% average acceptance (a few good examples here)
Hyper-Personalized Note → 45–60% average acceptance (shared context or referral)

No-bullshit, here are my last two campaigns with their acceptance rates (without connection notes) 👇

Average Acceptance Rate for Connection Requests without Note (ReactIn Data 2025)

Summary: No-note requests outperform note-based ones in most scenarios.

Why This Happens

  1. Low friction wins; accepting a blank invite is effortless.

  2. Tone beats text; even neutral messages can sound automated.

  3. Users expect the follow-up DM; they’ll decide later whether to engage.

  4. Social norms have evolved; connection notes are now the exception, not the rule.

When Adding a Note Still Works

👀 Shared context:

“Hey Marie, loved your talk at SaaS Connect last week, would love to stay in touch.”

🤝 Mutual group:

“Hi Leo, saw we’re both in the GTM France group, thought I’d connect.”

💙 Recent interaction:

“Hi Alex, your post on AI workflows was spot on. Would love to connect.”

Keep it short (must be under 200 characters), specific, and non-salesy.

Pro Tips: If you can’t mention a clear reason for connecting, skip the note.

How ReactIn Handles Connection Requests

ReactIn campaigns are built on data, not assumptions! By default, ReactIn sends connection requests without notes (the highest-performing setup). And even more, we are so convinced that this option isn't even available within Reactin campaigns 🔥

Two reasons why it works:

  1. Higher acceptance rates → more leads entering your pipeline.

  2. Natural behavior → no “template fatigue.”

🚀 If you want to go further with connections automation, read our last blog article about How to Automatically Accept LinkedIn Connection Requests.

Example Workflow Using ReactIn

Goal: Test this no-note approach.

  1. Create 1 SmartList with your ICP (if you want to read more about SmartList, read our blog article about How to Generate Endless LinkedIn Leads with SmartLists in 2025: A Game-Changer for B2B Sales

  2. Campaign → Invitation Only (no note)

  3. Track acceptance rates for seven days.

  4. You'll see your acceptance rate % at the end!

Example Workflow Using ReactIn

Safety & Automation Tips

  • Randomize daily invitation volume.

  • Avoid sending more than 100 requests per day per account.

  • If you use it, don’t reuse identical notes.

  • 🛑 Pause if acceptance rate drops below 25%.

Reactin safety limits setting

ReactIn automates all of these safety rules — randomized delays, and safe limits to keep your account protected.

Quick Recap

General networking → No note → Feels natural and social
Shared event or group → Short note → Adds relevance
Sales/partnership intent → After acceptance → Avoids resistance
Automated campaigns → No note → Safe and scalable

📝 Conclusion

Connection notes aren’t dead, they’re just misunderstood. In 2025, less is more: skip generic intros and focus on meaningful follow-ups after connection.

With ReactIn, you can safely scale what really works. Start your free ReactIn trial now (no credit card required)


François D.

FAQ

1. Are connection requests without notes rude?

Not at all. They’re now the norm on LinkedIn.

2. Can I personalize notes in ReactIn?

No as we're convinced that without notes achieve better performances for our customers.

3. What’s the ideal note length?

Under 200 characters: short, contextual, and zero sales pitch.

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